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The hot news in the online dating industry is the independent release of a Pew Research survey, which shows 0nline dating is growing in acceptance.According to Pew, online dating has tripled in the last five years.This data brings new credibility to an industry that used to have a big social stigma, with 66 percent of online daters surveyed admitting they’ve gone on a date with someone they met through a dating site or mobile dating app.

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From your next-door neighbor on e Harmony to Lindsey Lohan on Tinder or Martha Stewart on Match.com, singles are logging on for love in record numbers.

If you have an active profile and are struggling with the process, you must be wondering why you’re not falling in love or finding a match worth taking home for the holidays.

Further research shows singles are spending time researching their exes online, when they really should be spending time focusing on the future while surfing the Net.

Here are five reasons why you’re failing at online dating: Nothing turns a potential suitor off more than a lengthy profile that looks like a novel.

I believe the optimal word count is about 100 words in an online dating profile.

Anything more than a paragraph should be saved for a conversation when you meet in person or in follow-up emails.

Listing all of your lavish vacations and the fancy restaurants you like dining at is enough to make a man run and hide his wallet. If he’s been divorced, chances are he has alimony and child support payments to be worried about.

Instead, list a good cross section of places you’d like to go.

Let him imagine taking you to one of them on a future date.

When I was critiquing a woman’s profile, I was stunned to see her laundry list of the things she didn’t like about men right on her profile.

She listed places she wouldn’t go, physical types she didn’t like and wondered why her inbox was on the empty side.